Leveraging AI & Data to improve omnichannel customer engagement, how far are we going today?

Jérémy Martin
Roche BeLux
Main Stage

  • The pharmaceutical industry is undergoing a digital transformation, it's just taking much longer than any other industry.

  • AI is at the forefront of enhancing customer engagement.

  • Key questions:

    • Can AI deliver personalized, seamless, and empathetic experiences?

    • What practical AI applications are driving tangible results?

This presentation will explore four AI-driven solutions shaping the future of pharma omnichannel engagement.
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